Chris Backe, blogger behind One Weird Globe joins us on the show today pto chat about his journey of becoming a blogger which started with teaching English in Korea to now his time in Thailand where he’s been exploring the country for all sorts of oddball travel destinations.
Ever wondered how other bloggers create content? Well, Chris is quite the master of repurposing content and you’ll hear about all the different ways he can take one travel experience and spin it in different ways. As part of that strategy, Chris has also created numerous e-books and itineraries. That leads to the perfect segue to chat about advice on building your very own e-book.
Tune in to hear from a blogger living the true expat lifestyle and making a living travel blogging.
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Summary
Today I have the opportunity to share with you a great chat I had with One Weird Globe!
Knowing the great work that Chris has done with his blog, I thought it’d be fitting to chat about his ability to repurpose content. In addition, I’ve said before that building products is a great way to monetize and so I’ve had my eye on making my own e-book for a long time. Being a little selfish, I also wanted to ask Chris more about how he’s been able to write his e-books so far and learn about some tips and tricks of what to look out for and what tools to use.
Cutting this podcast down was quite the task as there was a good 2 hours worth of audio to work with but I’m pretty happy with where it ended up. I also didn’t want to put too many people to sleep here.
There’s so much information packed in this podcast that I think you’ll appreciate this going the full hour. Chris provides some valuable insight and wisdom throughout the podcast and I hope you’ll be able to learn as much as I did.
In this particular episode, you will learn
- Travel inspiration
- Chris’ story of how he became a travel blogger
- The expat lifestyle and his pre-networking strategy
- Story of that park in the middle of nowhere in South Korea
- Chris’ travel style, itinerary building and how he plans his trips
- Repurposing Content
- The different formats you can use to spin the same story
- Blog post
- Book
- Itinerary
- Guest post
- Podcast
- Video
- Magazine/Print
- Tidbit on how Chris creates his itineraries
- Importance of creating good content – “Write the good content and SEO will follow”
- Types of blog posts that seem to be most successful
- The story behind a place, destination or person
- Listicles
- Guest posts
- The different formats you can use to spin the same story
- E-books
- Steps to building an e-book
- Finding the pain your book is trying to solve
- Writing
- Formatting
- Marketing/Reviews
- Things to be aware of when writing an e-book
- Be aware of the “reflowable layout” of e-books
- Always do a test upload on KDP (Kindle Direct Publishing) and see a preview
- Steps to building an e-book
- One Weird Globe’s breakthrough
- Big things happening for the blog in 2015
Links mentioned in this episode
- One Weird Globe
- 24 beaches
- Pre-networking
- Self-publishing your own e-book workshop (January 25th, 2015 @ 9AM and 9PM Bangkok Time)
Thanks for listening
Thank you for listening to the show! It’s really because of you that I do these so I appreciate all the support.
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